A couple of months I got an email from Barry about his use of NLP Persuasion Skills for job interviews. I have received an email from Barry to let us know he has got the job.

Date: Fri 20/08/2010 09:18
From: Barry
To: Rintu

Dear Rintu

Firstly apologies for not getting back to you earlier, however, things have been a bit hectic here of late, which is just great.

Well I promised to let you know how things eventually turned out re the Job opportunity, I am delighted to tell you that I start my new position and adventure in a week’s time. I am very excited and really looking forward to the new challenge.

The most important thing is that I am 100% sure that without me studying and implementing your fantastic learning material I wouldn’t have got the job, and also wouldn’t feel as confident going into it as I do now.

The system for finding and then securing a new position is really gold dust quality, it is the best value input I have experienced and I really wanted to say a huge Thank you.

At the end of the day as I see it really boils down to individuals deciding that they want change, taking personal internal responsibility to take control and to use and implement the learning’s which really can open up endless opportunities. I would urge anyone who is bored, frustrated, needs a new challenge and is contemplating a new job to do your course it’s thoroughly enjoyable and the benefits could be tremendous. It will put you head and shoulders above everyone else.

There are of course going to be challenges on the way for me, there always are but I will be implementing lots of new learning’s into my future which is looking so exciting.

Thanks again

Best wishes

Barry

PS Please feel free to post this email on your site.

I am really impressed with how Barry took this and just ran with it. Barry took stuff that some NLP Trainers consider difficult and master level material, learnt it over the weekend and applied it in an interview on the Monday. You could say Barry is very unique, motivated and skilled. I would agree and would also add when approached sensibly this material is really easy to use. This is the course Barry managed to get through in a weekend and use for his interview.

The NLP CV Writing and Interview Skills Course

This course will give you a system that starts with creating a hypnotically compelling CV then takes you through taking covert control of the interview right through to using covert persuasion tactics with your interviewer. Click the link to find out how you can apply Covert NLP Technqiues to CV Writing and Job Interviews.

Note: This programme is not for NLP Jargon Junkies that want bags of theory, information and complications. This programme uses NLP and Hypnosis Techniques covertly to build your confidence and teaches you how to use those techniques for getting the job you deserve. If you want more depth about the construction and general practical uses of Hypnotic and NLP based language patterns consider reading The Persuasion Skills Black Book which you can buy from Amazon.co.uk or Amazon.com

Powerful NLP Persuasion Techniques

This article is about a specific NLP Technique called framing that is incredibly flexible and when set in place properly will guarantee great results.

We will start by looking at a few examples so you can see how it can be used to good effect. You can then download a ten page report completely free (you don’t even have to supply your email address) from an exceptional conversational hypnotist who will explain this skill in even more detail.

Once you have seen a few examples you can use the discussion boards on the fan page for the Persuasion Skills Black Book to get more ideas about how you can use this approach.

Wearing the Right Clothes

If you went to your local shopping centre and started asking people if you could go through their pockets and bags how many do you think you would manage before you got thrown out or worse? Now imagine if you did the same exercise but you were dressed as a police officer. Do you already recognise that you would get better results? In short wearing a police officer’s uniform would make it easy to accost people in the street and go through their belongings. Why does that happen?

Prequalifying

A friend of mine sells a complex service via the internet where the prospects have to be prequalified. His initial approach was to research companies. He would then send them an email report explaining his findings, an estimate of how much better they would be doing by using his service and would they be interested in a telephone conversation about how they can make this happen. This email was well constructed and produced some great results.

Working together we changed the email. It still contained a report of the findings and how much could be made through using the services. But now it also compared their company with their top competitors. It then went on to state that my friend could only work with one company per industry sector. It also gave them dates and times when they could phone my friend to discuss the matter in more detail. The email specifically stated that if they didn’t make contact my friend would assume they were not interested and he would move to the next company on his list.

The second email produced less calls than my friend had been making with the first email. But the conversion rate was close to 100% from the calls that did come through and the clients were much better focused, motivated and keen to get those results. In short the second email meant less running around after time wasters and more motivated buyers. Just what is it about the second email that created that?

Placing Emphasis

As a trainer of trainers one of the things I get trainers to focus on is a process they should impliment at the beginning of their course. The process is to get the delegates to set their outcomes for the course clearly, understand the value of those outcomes and then shift the emphasis from being trained to being given an opportunity to learn how to reach those outcomes that they have just set. In short it’s a process to get the delegates to set their own goals and then recognise that it is their responsibility to achieve them. What makes learning a process like this useful for a trainer?

Seeding Ideas

Most people when they are looking for a new job will write a CV or Resume as the first step to an interview. In my CV Writing and Interview Skills Programme I would rather consider your CV as a set up for your interview. By careful selection of words on your CV or Resume you can predict what will be discussed and therefore be able to prepare better. By careful reference to aspects of your CV when in interview you can ramp up your credibility, authority and rapport. All of which is very useful in getting the job.

You can find out more in my NLP CV Writing and Interview Skills page but here is one simple idea. When applying to a company research the company values, buzz words and corporate jargon. Write your CV with these specific words. On your covering letter make reference to the company values, job criteria and description linking to specific experiences on your CV that demonstrate these qualities.

When it gets to the interview you are hoping that the interviewer will bring up the fact that you seem to be making a lot of effort to link to the company values. If they don’t bring it up then you have every opportunity to bring it up yourself. In either case you suggest to the interviewer that anyone that is serious about the job is going to make some effort to show how they would be a good fit with the company and surely any good candidate will do this in their interview.

Obviously there is a little more to it but this is the core of the idea. You can find out more in the NLP CV Writing and Interview page. In short you are telling the interviewer that any good candidate will be demonstrating how they can fit into the organisation whilst make sure they recognise your efforts in that direction. What impact do you think this has on the interviewer?

The Power of Beliefs

Many years ago when I was the head of training for a large national organisation I had a reputation, actually more of a mystique around accelerated learning and hypnosis. So much so that some students would seek me out because they were struggling and were desperate to be able to learn more effectively.

I would invite these guys to come for a coffee or pint and a chat for an hour and suggest that at the end they would be “fixed” and would be able to remember everything that they are learning so long as they read it through once or twice within the first week of learning.

When we went for our drink I would spend a pleasant hour talking about anything that came into my head. At the end of the hour I would announce to a surprised student that they were now “fixed” and that they should go straight home and test the idea. I would tell them that they should pick up something they had been struggling to remember from the week before, read through it just once then leave it alone for the rest of the night. I then suggested that they seek me out the next morning and tell me in a surprised voice just how much they can remember from the night before.

Almost all the students improved their study skills, memory and retention through this process. The one time I remember it not working was with a guy that had transferred into my centre a few days earlier and did not know my reputation. In short, without doing any sort of intervention most students completely changed their view of how well they could study. Why do you think this worked?

Competitor to Partners

I currently know of two authors that are expending their time desperately trying to harm their competitors. Whilst they may be hurting their competition to some small degree they are also not spending the time promoting and marketing their books. Also they are leaving themselves open to legal action, being publically outed or their cheating process being reverse engineered and applied back to them.

As an alternative if they had looked at building bridges they could have sold their books through those “competitors”, gained endorsements and help. Thereby selling a lot more books for little energy. This would be in addtion to having more energy to positively market their own books. As it is they now have thousands of people that will not only never buy from them but also will spread the word about their ethics.

A little change in the frame they had about their market could have meant a significant difference in their results. In short they could have gained friends, gained help and sold more books through reframing their competition as potential joint venture partners. Why do you think they have taken the approach that they have?

How to Win Before You Begin

You can download the following ten page report from my good friend and great hypnotist Nathan Thomas. In it he explains framing in more detail as it specifically applies to Street Hypnotists.

If you are a street hypnotist this report is like gold dust because you can apply the ideas directly and straight away. If you are not a street hypnotist this report is like gold dust because you can compare all the applications I have suggested above to the way that Nathan constructs pre-frames specifically in the context of street hypnosis. That will give you so much insight that you will be using the skill like an expert almost immediately.

To get this impressive report right click this link and “save as” to your hard drive.

NLP Training to Gain Social Confidence

This article is actually about accelerated learning and how you can apply certain key principles to any context to develop your skills faster than traditional learning methods. I am using the context of social confidence to illustrate the techniques as this is an area where these key distinctions are obvious. In future articles we will explore how the same issue arise in other contexts.

Key Factors in Accelerated Learning

The first couple of issues around learning any skills are about motivation and emotions. Firstly you need to understand why you want to develop the skill and what you will get from it. For example are you after finding a partner, widening your social circle or networking for business? What sort of goals do you have and what will you gain by achieving them? Knowing these things will help you stay on track, be focused and motivated to get your results.

The second key factor that needs to be addressed is the emotional one. Often with new skills there are negative emotions like fear floating about. Some people have a fear of doing something wrong, being ridiculed or rejected in social situations. Others have low self esteem and have problems realising that they are worth meeting and have something worth saying. If you are carrying negative baggage then the work is so much slower and harder and you require a lot more motivation. Clearing these issues out before going for your goals will speed your development of these skills.

First Steps

Many years ago a substantial part of my coaching business involved helping shy young men meet women. My first approach was to get them to ramp up their motivation and let go of their negative baggage. I would then try to send them out into the world to have fun. But often they wouldn’t leave or would be back within a couple of days.

What I hadn’t realised was that these guys had spent most of their lives being awkward in these sorts of social situations and therefore had not developed strategies to start conversations. I had a picture of all these now confident young men walking up to a variety of women and suddenly realising they had no idea what to say. Standing there with their mouths flapping like guppies and hoping something interesting would come out probably reinstalled some of the negative emotions they had worked hard to let go of. My response was to teach them some opening lines and strategies. My favourite is still:

1. Find something you like about the person (I usually pick clothes, accessories, hair or make up)
2. Pay a complement and personalise it (”I like your shoes they really suits you”)
3. Then ask a question allowing them to open into a conversation (”Where do you shop for shoes like that?”)

I would then send them back out into the world to have fun, practice and develop their new skills for themselves. It usually took a couple of weeks before they would be back again.

Process is Key to Learning

These guys were past the emotional and motivational issues. They managed to make the first steps and can now start conversations. This meant they would have a nice conversation about putting on makeup, buying shoes or about matching and accessorising your wardrobe and then the woman would wonder off to talk to someone else. My clients had no idea of how to deepen the rapport, direct the conversation or develop the relationship past a superficial conversation.

It was at this point I would teach them about rapport techniques, hypnotic language patterns and conversation management. You might already recognise without dealing with motivation, emotions and initial approaches teaching these steps would be near pointless.

The real key to accelerated learning is to recognise all three elements and develop strategies to deal with all of them as part of your learning. An example would be the way I structured The Persuasion Skills Black Book. The book is structured so that you start with a simple but very powerful pattern.

This pattern is so simple that you get instant results from it whatever your skill level or situation. This covertly deals with a number of beliefs and emotions around learning hypnotic language patterns. We address the issues about learning, stepping outside your comfort zone and failure early on with our ten minutes a day practice routine. All of this is designed to covertly get over the initial steps, let go of your emotional baggage and start building foundations for the more advanced strategies that we progress to further in the book. You can buy The Persuasion Skills Black Book at Amazon.co.uk or Amazon.com

The Guide to Social Confidence

I have recently put together a video bonus exclusively for The Guide to Social Confidence. You can see the first ten minutes on You Tube. After looking through Steven Burns’ product I readily agreed to put together an exclusive bonus for him. It is a fabulous product. Have a look at what you get and you will see that it takes you through all the stage we have discussed above. Not only that, but Steven has also put together a great list of people from both in and outside the NLP community to give you some very specific bonuses. The only issue is these bonuses, including my video on the Conversation Management Process are only available if you buy the Guide to Social Confidence before the end of Sunday 15th August. Click through and find out more here.

This is just a short note as my parents are up here visiting and paying me back for all those things I did to them as a wayward teenager.

A pretty amazing thing happened today. I rarely talk about what I do with my parents as my father normally just sits there confused and usually ends up asking me when I am planning to get a proper job. Despite this I was so excited about the conversational management video I put together for Steven Burns’ launch on Thursday I started telling them about it.

As usual my father just looked confused, but my mother asked me a few questions so I explained the model to her. To my amazement she took to the idea, started playing with it right the way through the day and got us a 20% discount in the restaurant we went to this evening.

You can see the first ten minutes of this hypnotic persuasion tool here.

The full video is released on Thursday as part of The Guide to Social Confidence. You might want to have a look at this as the course Steven has put together is really impressive and he has also got a great group of people together to add bonuses. But remember the bonuses are only available for a limited time. The Guide to Social Confidence Launches on Thursday, so click here and find out more.

Conversation Management, an easy way to use NLP Language Patterns

In the previous article we discussed hypnotic language patterns in sales sent in by Bill S (he has made contact again and was happy to be published). Bill’s patterns have prompted some replies and one response in particular allows me to unpack some ideas on how to take complete control of any conversation as well as slip in loads of hypnotic patterns and phrases. Before we get to that here is a response to the last article, confusingly from another Bill. We will call him Bill V.

Using Extended Hypnotic Language Patterns

Here is Bill V’s email:

RE: The email exchange on the ‘price’ question and the salesperson’s response. His response was a good one and although has effectiveness there is another much more powerful statement that will immediately cause change in perspective. Here it is and you tell me what you think of it:

“Yes, price is an important thing to focus on and in your position I would be focusing on it too and I have a question for you. As you are focusing on the price of something, getting a feeling about price and listening to your inner advisor, what really is the most important thing about the price you pay? Is it the value you get for your money? Feeling like you were working with a true professional that held your interest as important? Not feeling that you were being ‘taken’ or forced into something? Feeling like you were actually and really a part of the decision-making process? Feeling like you really do have choices? Well, I do to. And that is what I demand every time I go to spend my hard-earned money! So, let’s talk about what you really need and really want and build your car around that. What do you say?”

The flaw in the car salesman’s strategy is that he does not create any linkage with the buyer to gently pull him into the process Without this critical first step, there really is no effective and impactful second step

Before I go any further if both Bills are reading this, please write in again and make sure that your email address is entered properly. The email addresses you have supplied so far keep bouncing when I use them.

Sequences of NLP Patterns

What Bill V is doing is leading the prospect step by step through a sequence of patterns and leading them gently from a focus on the price to a focus of what they want the car for.

I agree with Bill V and his general approach. There is one issue here and that is that the language is quite “clunky” and there is a fair amount of things to say. Also note that he asks several questions and yet continues talking instead of waiting and responding to the prospect.

This is a fairly standard problem with conversational hypnosis as people get more comfortable with firing out patterns and thinking through their language they can forget that there is another person involved in the conversation.

Conversation Management

Having watched several Hypnotic Persuasion Artists struggle with the issue I developed the Conversation Management Processes. This is a simple to use process that keeps you focused on the person you are speaking to, turns your hypnotic monologue into a two way conversation and still allows you to slip in all those exciting hypnotic language patterns. Just as importantly it really allows you to covertly take complete control of the conversation but still come across as a great conversationalist.

The Conversation Management Process is fully written up in The Persuasion Skills Black Book which you can buy on Amazon.co.uk or Amazon.com. I have recently put together a forty minute video on the subject for Steven Burns’ great new product The People’s Coach Guide to Social Confidence with a bunch of ways of how you can use it to ramp up your rapport in a social context. The product is not launched until 12th August but you should have a look at it, Steven has got a great group of people together that have provided material that complement a terrific programme.

The People’s Coach Guide to Social Confidence launches 12th August but you can find out more about it here. I also got Steven to agree to allow me to release the first ten minutes of the video on Conversation Management that I created for him. You can see the video on The Persuasion Skills Black Book page or direct on YouTube on The NLP Company channel on NLP Persuasion Techniques.

And Finally…

Here is Bill S’s response to his last article:

Hey Rintu,

Its Bill again, your favorite car salesman with another issue I am having.

In order to sell one car there are many sales that need to be made. You have to sell them on you, your product, your dealership, the price, the terms and I am sure I am missing some in there. All of these I can meet with little to no problem. However, when it comes to payments I am having a bit of a problem. I was thinking of this:

Client: These payments are really high.

ME: I agree, these payments are high and I would add that these payments are a direct reflection of the important things that you have told me that you need in your vehicle, the safety features, the leather seats, the navigation system, the reliability of the vehicle, so when you look at everything that you are getting for that payment, I would say that it is quite reasonable wouldn’t you?

Any advice or direction you could give me with this would be greatly appreciated.

By the way your last redirect worked like a charm. Thanks so much! I feel like I have you as my own personal NLP trainer. Thank you for the personalized attention.

Bill S

I think that this is a great start for a response and I would also suggest there are many ways this situation can be handled. Let’s throw it open for a competition. The best response on the Persuasion Skills Black Book Fan Page on this note wins one of my download courses.