This article deconstructs a political speech from Tony Blair in parliament. There are some very powerful language patterns throughout the speech that are easy to transplant to other situations and contexts. This article is the first of two showing you how to model persuasion patterns and move them to another context. Continue Reading
This article demonstrates a number of hypnotic persuasion techniques hidden in metaphors. In it you will discover several ways of taking your audience through hypnotic patterns in a covert way. Continue Reading
In this article you will see a video analysis of a TV interview where the interviewer is using a lot of nasty NLP manipulation to discredit the interviewee. It will give you a great insight into how this material is used negatively. Continue Reading
Recently someone emailed me with questions on anchoring. This article shows a short video clip that demonstrates a perfect anchoring situation and the impact it has. Continue Reading
I hadn’t planned to write an article on New Year’s Day but a FaceBook friend gave me a great opportunity to unpack some really powerful material and I couldn’t resist. In this article you will discover techniques to get what you deserve even when bullies stand against you. As an added bonus you get some covert strategies on building self-esteem and ideas on elegantly and truthfully using metaphors. You also get Nazis, religious fanatics and badly parked cars. I don’t think we could squeeze any more excitement. Continue Reading
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