Advanced Persuasion Skills for Presentations
Dr Tom using Persuasion Techniques in Presentations
I recently ran a competition, below is one of the winners and a perfect example of how to use Advanced Persuasion Techniques in a Presentation to move people to action. Here is the response in full:
I want to give you a quick example of how your information DID make a difference.
I recently did a Health Talk for a Senior Citizens group. Good turn out, more than fifty people.
I know how to talk about Chiropractic so I didn’t put much (any) time in preparing. Brought some free samples (pain relief gel) did my talk, nice applause at the end, and figured I’d get five to ten new patients.
Nothing- not one in two weeks.
I asked if I could come back, as a follow up. They agreed (I found out later, many were just wanted more free samples!).
I didn’t bring any.
Didn’t talk much about Health Care or Chiropractic either.
I loaded up all the lessons you sent, squeezed them into a page of notes, and practiced.
I explained that they had already paid for my services but weren’t receiving them. I did this with, the issue isn’t x it’s y, gave them statements, deleted the negatives with the word “but”, than added “and that’s what you really want isn’t it. I embedded commands, “It’s easier for you to “make your appointment now, because we are very comfortable with each other, aren’t we” as I nodded my head up and down. “Imagine how much better you will feel, now that you can reserve your spot today. Do it, I’ll start the sign up sheet with you.
Rintu, I got seven new ones in two weeks, and one to two more for several weeks after.
I am doing and going over the lessons at least ten minutes each day. The issue isn’t if I won the free course/book, but how are you going to choose the other winner?
Thanks again.
Dr Tom
In The Beginner’s Guide to Advanced Persuasion Patterns I will show you a formula for creating this sort of motivation from any group with little or no practice.
What that will mean to you is that, provided you know your subject, you can within seconds (this is not hype…I do mean seconds) structure a presentation that moves people from being a good listener to taking direct action on your behalf. Click through to Advance Persuasion Techniques to find out more about the programme.